YouTube.com and The Presidential Election Part II

So you will recall our plan to review the number of “channel” views for the major presidential candidates on YouTube.com. Each of the campaigns has a dedicated channel on YouTube where all of their election videos are uploaded and made available to the public. In Part I we established our baseline and now a week later we can see who is gaining momentum from the online video perspecitive.

Candidate	Party	Views 12/17/2007	Views 12/26/2007	# Growth	% Growth
Barrack Obama	D	11,454,594	11,485,494	30,900	0.27%
Ron Paul	R	6,413,367	6,487,426	74,059	1.15%
Hillary Clinton	D	1,132,922	1,155,400	22,478	1.98%
Rudy Guiliani	R	781,791	792,099	10,308	1.32%
John Edwards	D	721,953	731,288	9,335	1.29%
John McCain	R	541,783	549,497	7,624	1.41%
Mike Huckabee	R	344,667	372,505	27,838	8.08%

During the last 9 days it’s clear that both Ron Paul and Mike Huckabee have been gaining momentum on their video channels. Ron Paul had the largest growth in numbers with 74,000+ new views (40% of traffic across all candidates) . But Mike Huckabee had by far the largest percentage of growth with more than 8% of his total views coming in the last 9 days. Much of his growth can be attributed to his “controversial” Christmas commercial where critics saw a “floating cross” in a bookcase. A video which has not been posted, BY THE CAMPAIGN, on YouTube. So lot’s of people came looking but all they got was a lot of standard campaign video offerrings. Nice Move!

Other observations would include the fact that Hillary has the largest % growth among major Democratic candidates with a robust 1.98% growth in the last 9 days, maybe the “Hillary I Know” campaign is getting the message out. While Obama’s numbers lead Demorcrats . . . but he only showed a meager 0.27% growth rate.

Keep tuned to KoFacts.com and we’ll revist their YouTube.com traffic reports just prior to the Iowa Caucus in 8 days.

kris